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The block editor,
unblocked.

Unblock started from a simple observation: too many WordPress sites still need a page builder, hand-coded blocks or PHP to get done.

A word from the founder

Loïc BlascosFounder of Unblock
“AI should build real WordPress sites, not black boxes. Every block it writes stays yours.”

Standards first.
AI-ready by default.

  • Open languages

    HTML, CSS, JavaScript and Twig. Languages the web already speaks, that developers and AI models both understand.

  • AI-native by design

    Built on open standards, so AI works with it out of the box. Part of the engine, not a bolt-on.

  • A new approach

    What used to need a custom block or a developer now happens right in the editor.

From the maker
of WP Grid Builder.

Unblock is made by Loïc Blascos, a WordPress developer from the south of France, near Marseille. Before Unblock, he built WP Grid Builder, a content and filtering plugin running on tens of thousands of sites. He co-organizes the WordPress Meetup in Aix-en-Provence and supports French WordCamps.

Discover WP Grid Builder →
  1. 2008

    Meets WordPress

    During engineering studies.

  2. 2013

    First premium plugin

  3. 2019

    WP Grid Builder

    Tens of thousands of sites.

  4. 2026

    Unblock 1.0

    The block editor, unblocked.

Shaped by the people
who use it.

The interface is designed with builders who use it every day, and real projects decide what comes next.

See the roadmap →
“Unblock blew me away: with a single prompt I got a complete page, images included, and 100% editable in the WordPress editor.”
Alexandre Bortolottiwpmarmite.com
“Unblock revolutionizes block creation in Gutenberg. No more PHP needed, just HTML, CSS, and JS. Plus, I was able to bring in all my existing custom styles.”
Maxime BJcapitainewp.io
“I think Unblock is making WordPress lovable. You can build exactly what you have in mind, directly in Gutenberg. No workarounds, no page builder bloat.”
Aurélio Vollewp-umbrella.com
14-day money-backFrom $69/year

Build with AI.
Own what you build.

Edit content, refine layouts and hand over your project in Gutenberg. AI when you want it, Gutenberg when you need it.